Play games
Choose the game that interests you and play itfor free.
Complete the quests
Every game has some quests for which you will receive Soul Gems.
Receive rewards
You can exchange your Soul Gems for Steam Wallet top-ups, game keys, CS:GO Skins and other rewards.
I only recently found out about the guessing game. It doesn't seem to be linked anywhere on the site so I'm curious if anyone plays it. I have no idea how it works.